how not to interview

Below is a video I came across that just seemed to hit too close to home. True story: my agency just hired a guy who obviously didn't watch this. Portions of his interview (and I so wish I was making this up) went like this:

Interviewer: So what books have you read recently?
Interviewee: Uhhhhh....ummm... I don't read.

Interviewer: If you were any brand what would you be?
Interviewee: Victoria's Secret

Interviewer: Why?
Interviewee: Because I look good on models.

I get that it's just an advertising job, and you can only be so "professional" in an environment where people accuse their clients of being "big ugly vaginas" for demanding copy change on a newspaper ad, but really....please. You, Mr. Interviewee, are wearing a tie and nice shoes and I, Ms. Interviewer, look like I just fell out of bed after a very good night. So I can say whatever I like and you cannot. Those are the rules.

For more rules, watch this...